Experience sharing

Interviewee: Shandong chuangyao Biotechnology Co., Ltd

Main business: hydroxypropyl methyl cellulose, redispersible latex powder, hydroxyethyl cellulose, hydroxypropyl starch ether, powder building materials additives

Company profile

At present, the company has five production lines of 8000 tons / year hydroxypropyl methyl cellulose, 3000 tons / year daily chemical grade hydroxypropyl methyl cellulose, 3000 tons / year hydroxypropyl starch ether, 2000 tons / year hydroxyethyl cellulose and 10000 tons / year redispersible latex powder. The products are widely used in building materials, coatings, synthetic resins, ceramics, daily chemicals, textiles, oil fields, plastics and other industries, with high technology content and high added value, so the market prospect is very broad.


   

The company has introduced international top production equipment, has the most advanced cellulose ether and latex powder R & D center, and adopts international scientific management methods. After passing the ISO9002 quality system certification, the company passed the ISO14001 environmental management system certification and OHSMS (occupational safety and health certification) in China in 2009 and 2010 respectively. In addition, the company has also won the titles and honors of "national industrial product production license", "advanced foreign investment enterprise", "employment standard and integrity enterprise", "contract abiding and credit worthy enterprise", "provincial high-tech enterprise", "national advanced environmental protection unit", etc.

In order to better develop the domestic market and serve domestic customers, the company set up a domestic secondary specialized warehouse and sales center for redispersible latex powder and cellulose ether in the provincial capital city of Jinan in 2013, and has a number of high-quality talents specializing in the sales of building functional chemicals and related technical services. Over the years, the company adheres to the people-oriented, based on the main business, diversified development, "pursuit of excellent quality, create a famous brand" business philosophy, adhere to the "honest and trustworthy, excellence, customer first" business philosophy, we adhere to the customer want is our efforts, to provide customers with high-quality products, thoughtful service, preferential prices, so as to satisfy customers. Achieve long-term cooperation, supply and demand win-win!

 

Experience sharing

From the perspective of sales, there are three key factors for the order formation

1. Products match, product quality is good, technical solutions meet customer needs

This time, the customer is not professional in the product, so after contacting, the customer should know the purchasing department in time, and communicate with the technical personnel of the other party about the specific technical scheme. Only after the technical scheme is passed can the next procurement negotiation be carried out;

2. Suitable and competitive price

For the fixed technical solutions, the quotation becomes much easier, but the quotation also needs to know the customer's expected price and make a targeted quotation;

3. Enterprise strength: enterprise qualification and sales performance

The purchase of raw materials in addition to good products, high degree of coincidence, the key is to actively show the strength of the enterprise to customers, is an important factor for customers to recognize you! In addition, to share with sales the personal skills of customer inquiry, it is suggested that the first thing is to understand the customer's procurement stage. If it is the inquiry stage, directly recommend the product and quote; if it is the procurement stage, technical solutions should be provided according to specific requirements. In this way, customers can quickly get the information they want and have high initiative in communication and negotiation. Therefore, it is necessary to do a lot of preparatory work to form a single. If the preparation is sufficient, the list will come naturally!


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